TCR Fundamentals - MyTCRPlus

TCR Fundamentals

Master the fundamentals of The Campaign Registry (TCR) for A2P 10DLC messaging compliance. This comprehensive course covers TCR registration, campaign setup, opt-in workflows, carrier filtering, vetting processes, vendor management, and building a complete compliance program. Ideal for businesses and compliance professionals navigating the A2P messaging ecosystem.

Difficulty: Intermediate
Duration: 37h
Modules: 24

What You'll Learn

Course Curriculum

24 modules • 37h total

Module 1 - TCR Fundamentals

Introduction to The Campaign Registry (TCR) and the A2P 10DLC messaging ecosystem. Learn the foundational concepts of brand registration, campaign types, and the regulatory framework governing business text messaging.

⏱ 1h 30m 📚 Theory

Module 2 - TCR Fundamentals

Introduction to The Campaign Registry (TCR) and the A2P 10DLC messaging ecosystem. Learn the foundational concepts of brand registration, campaign types, and the regulatory framework governing business text messaging.

⏱ 1h 30m 📚 Theory

Module 3 - Campaign Registration

Deep dive into the campaign registration process including use case selection, sample messages, opt-in descriptions, and submission best practices for successful TCR campaign approval.

⏱ 1h 30m 📚 Theory

Module 4 - Campaign Registration

Deep dive into the campaign registration process including use case selection, sample messages, opt-in descriptions, and submission best practices for successful TCR campaign approval.

⏱ 1h 30m 📚 Theory

Module 5 - Opt-In Workflow

Understanding consent collection methods, opt-in workflow design, and documentation requirements. Covers express written consent, implied consent, and compliant opt-in form implementation.

⏱ 1h 30m 📚 Practical

Module 6 - Opt-In Workflow

Understanding consent collection methods, opt-in workflow design, and documentation requirements. Covers express written consent, implied consent, and compliant opt-in form implementation.

⏱ 1h 30m 📚 Practical

Module 7 - Calling Technology

Overview of telecommunications technology underpinning A2P messaging including short codes, long codes, toll-free numbers, STIR/SHAKEN, and how carrier networks route and filter messages.

⏱ 1h 30m 📚 Theory

Module 8 - Calling Technology

Overview of telecommunications technology underpinning A2P messaging including short codes, long codes, toll-free numbers, STIR/SHAKEN, and how carrier networks route and filter messages.

⏱ 1h 30m 📚 Theory

Module 9 - Vendor Management

Managing messaging vendors, CSPs, and aggregators. Learn vendor selection criteria, SLA requirements, compliance obligations, and how to maintain oversight of third-party messaging partners.

⏱ 1h 30m 📚 Practical

Module 10 - Vendor Management

Managing messaging vendors, CSPs, and aggregators. Learn vendor selection criteria, SLA requirements, compliance obligations, and how to maintain oversight of third-party messaging partners.

⏱ 1h 30m 📚 Practical

Module 11 - Program Architecture

Designing and building a comprehensive compliance program architecture. Covers policy frameworks, organizational roles, documentation standards, and program governance structures.

⏱ 1h 30m 📚 Theory

Module 12 - Program Architecture

Designing and building a comprehensive compliance program architecture. Covers policy frameworks, organizational roles, documentation standards, and program governance structures.

⏱ 1h 30m 📚 Theory

Module 13 - Carrier Filtering

Understanding carrier-level message filtering, spam detection algorithms, throughput limitations, and strategies to maintain high deliverability rates across all major carrier networks.

⏱ 1h 30m 📚 Theory

Module 14 - Carrier Filtering

Understanding carrier-level message filtering, spam detection algorithms, throughput limitations, and strategies to maintain high deliverability rates across all major carrier networks.

⏱ 1h 30m 📚 Theory

Module 15 - Vetting Processes

TCR brand and campaign vetting procedures including standard vetting, enhanced vetting, external vetting providers, appeal processes, and how to prepare for successful vetting outcomes.

⏱ 1h 30m 📚 Practical

Module 16 - Vetting Processes

TCR brand and campaign vetting procedures including standard vetting, enhanced vetting, external vetting providers, appeal processes, and how to prepare for successful vetting outcomes.

⏱ 1h 30m 📚 Practical

Module 17 - Campaign Rejection Prevention

Identifying and avoiding common campaign rejection reasons. Learn proactive strategies for sample message crafting, use case alignment, and submission quality assurance.

⏱ 1h 30m 📚 Case study

Module 18 - Campaign Rejection Prevention

Identifying and avoiding common campaign rejection reasons. Learn proactive strategies for sample message crafting, use case alignment, and submission quality assurance.

⏱ 1h 30m 📚 Case study

Module 19 - Advanced Campaign Optimization

Advanced techniques for optimizing campaign performance including throughput management, trust score improvement, multi-campaign strategies, and analytics-driven optimization.

⏱ 1h 30m 📚 Practical

Module 20 - Advanced Campaign Optimization

Advanced techniques for optimizing campaign performance including throughput management, trust score improvement, multi-campaign strategies, and analytics-driven optimization.

⏱ 1h 30m 📚 Practical

Module 21 - Compliance Program

Building and maintaining a sustainable compliance program. Covers monitoring, auditing, incident response, staff training, and continuous improvement methodologies.

⏱ 1h 30m 📚 Theory

Module 22 - Compliance Program

Building and maintaining a sustainable compliance program. Covers monitoring, auditing, incident response, staff training, and continuous improvement methodologies.

⏱ 1h 30m 📚 Theory

Module 23 - Final Certification Exam

Comprehensive 80-question certification exam covering all 11 TCR Fundamentals modules. 90% passing score required. Tests knowledge of TCR registration, campaign management, compliance, carrier filtering, vetting, and program architecture.

⏱ 2h 📚 Assessment

Module 24 - Final Certification Exam

Comprehensive 80-question certification exam covering all 11 TCR Fundamentals modules. 90% passing score required. Tests knowledge of TCR registration, campaign management, compliance, carrier filtering, vetting, and program architecture.

⏱ 2h 📚 Assessment

About This Course

This comprehensive course is designed for all professionals. Upon successful completion, you'll earn a professional certificate demonstrating your expertise.

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Course Features

  • ✓ Self-paced learning
  • ✓ 24 comprehensive modules
  • ✓ Interactive quizzes & assessments
  • ✓ Professional certification
  • ✓ Downloadable resources
  • ✓ Lifetime access